To use a tablet or not to use a tablet, do you know which is best for your service drive?
Your service drive is looking to promote three things to customers: trust, transparency and efficiency. Well, there’s no better way to do that than with a tablet.
According to Jason Sideris (Director of Product Planning for Fixed Ops at Reynolds and Reynolds) not only do tablets help enable a better service experience, but they also provide a simple solution to many problems or issues consumers have with service departments.
One of those might be the lack of efficiency. Sideris says the efficiencies tablets can bring to your service operations can turn one-time customers into return customers and help your dealership realize that potential.
Tablets also provide a customer experience where the service advisor and customer interact together at the customer’s car rather than on opposite side of the counter.
Another solution Sideris says tablets provide…they do everything at the vehicle, from reviewing and confirming the customer’s questions and concerns, to completing the vehicle inspection, to signing the repair order digitally. He says it’s a more personalized experience that combines many of the benefits of handwriting ROI at the car with the advantages of entering information into a digital device. You have the best of both worlds for both dealers and consumers.
On top of that, dealerships that utilize tablets in the service department have realized an 11 percent gain in gross revenue.
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