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Tag Archives: magazine-customer relations

New Owner Clinics Have Future Service Work As Their Goal

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Leverage this chance to position your service team as experts to people who just bought a car. BY RICH HOLLAND Effective New Owner Clinics: How to Build Loyalty through Motorist Education When does your dealership find that it tends to lose service customers? Is it after their first service appointment? …

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So You Want to Own the Phone? Be CRISP

With 92 percent of all customer interaction happening by phone, service managers need to make good phone skills a priority for their employees. BY MIKE HAEG Your service center is losing $43,180 a month. Wait. What? Rewind. Nope. Sorry, but it’s true. Your service center is losing $43,180 a month, …

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Building Value In The Visit

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Creating value in the service drive will help you earn the right to do business with your customers. BY MIKE KNAPP As consumers, we have choices. We choose what we want, how we are going to get it, and from where we are going to get it. Ask a room …

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The Softer Side of the Service Drive

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Educate, enhance and engage your way to satisfied women customers. BY ANNE FLEMING Ah, the service drive: the necessary part of owning a car that, for women car owners, can be frustrating. While taking a car in for repair or periodic maintenance will likely never be the highlight of any …

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