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3 reasons advisors need to be willing to train and grow

Advisors are most likely to talk to customers than any other position within the dealership, and ironically, they are the least trained. Why is a good training program something your dealership needs to flourish? A recent article on DrivingSales had three reasons why advisors need to be willing to train and grow, and what benefits this will produce for you.

1. Customers want to speak to the expert. A service advisor should know everything mechanically on the vehicle, along with the electronics and new features, and then convey their knowledge to the customer with confidence.

2. A good training program will keep your employee engaged. A recent study shows that the strongest method to get that engagement is to have the employees help design the content for training.

3. Recognition. Everyone likes to have a sense of accomplishment. Through a well defined training program, you can reward your employees for their accomplishments.

Continuous training is something you need to make a priority because not only is their constant change in the industry, but there is always something to learn!

 

Source: DrivingSales

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